Greg Hyer is an Email Marketing Specialist for Delta Apparel, Inc. the parent company of apparel brands such as DeltaApparel.com, SaltLife.com, JunkFoodClothing.com and Soffe.com. As an Email Marketing Specialist, Greg works with the various marketing organizations to develop promotions that are later delivered through email marketing campaigns and sometimes with the various social media channels.
You could say that retail is in Greg's DNA. He was raised by a father that owned a main street sporting goods store in Rhode Island. Later, Greg worked with various retailers such as Office Depot, CompUSA and Best Buy. In 2008 he took the deep-dive in to the email and social media marketing world when he accepted a position with iContact where he developed their customer retention and competitive intelligence programs.
In the Triangle community, Greg uses LinkedIn, Twitter, Facebook and Google+ to help bring the professional community a little closer together to finding their next opportunity. In 2008 Greg started a local professional networking group called Linking the Triangle, which has now grown to over 13,000 professionals.