
Chief Strategy Officer
SeeWhy
Charles Nicholls is a leading industry expert on ecommerce, web analytics, social media marketing, and online buyer behavior. He specializes in shopping cart abandonment and email remarketing, and serves as Chair of the Conversion Academy. He has authored several books, most recently: ‘The Science of Shopping Cart Abandonment’ and 'Lessons Learned From The Top 10 Converting Websites.' Charles is a market analyst, blogger, commentator and regular contributor to ecommerce and analytics publications including ClickZ, Practical eCommerce, CustomerThink and BusinessWeek. He is also founder and Chief Strategy Officer at shopping cart recovery company SeeWhy.