Early Bird Rates end February 1st!

Bronto Summit

Agenda

Registration will be available on Monday, April 9, 2012 12pm - 4pm.
The will also be an optional Welcome Reception from 5:30pm - 7:30pm Monday evening.

Day 1: Tuesday April 10, 2012

Session	When	Room	Speakers
Registration Open	8:00 AM to 9:00 AM	McLean Lobby
Breakfast	8:00 AM to 9:00 AM	Magnolia
Keynote Session - Power to the Marketer	9:00 AM to 10:45 AM	Magnolia	Joe Colopy, Preston Brown
Show Me the Money: 10 ways to boost revenue	11:00 AM to 12:00 PM	Classroom 107	Kestrel Lemen
The Science of Shopping Cart Abandonment	11:00 AM to 12:00 PM	Classroom 108	Charles Nicholls
Welcoming Workflows: The importance of courting your customer	11:00 AM to 12:00 PM	Classroom 109	Laura Santos
Lunch	12:00 PM to 1:00 PM	Magnolia
Keynote Session - How to Optimize Email Responses: Top 7 factors for 2012	1:00 PM to 2:30 PM	Magnolia	Anne Holland
Cross Promotion using Email, Social & Mobile	3:00 PM to 4:00 PM	Classroom 108	Emily Keye
Personalized Triggered Emails: Turn eRetail browsers into buyers	3:00 PM to 4:00 PM	Classroom 107	John Deines, Darren Baldwin
Segmentation: Tailoring lists for more relevant content	3:00 PM to 4:00 PM	Classroom 109	Ashley Thompson
Spicing Things Up in The Inbox: Using creative opportunities to capture subscribers' attention	4:15 PM to 5:15 PM	Classroom 108	Alessandra Souers
Mobile Best Practices	4:15 PM to 5:15 PM	Classroom 109	Ken Burke
1:1 Marketing in Action	4:15 PM to 5:15 PM	Classroom 107	Scott Mairose
Dinner and Entertainment	6:00 PM to 9:00 PM	DuBouse House

Day 2: Wednesday April 11, 2012

Session	When	Room	Speakers
Breakfast	8:00 AM to 9:00 AM	Magnolia
Keynote - Prioritization for Performance: Benchmarking to bolster the bottom line	9:00 AM to 10:15 AM	McLean Lobby	Lauren Freedman
Industry Panel	10:15 AM to 11:15 AM	Magnolia	Joe Colopy, Gavin Jocius, Chris Reighley, Alessandra Souers, Greg Hyer, Zachary Ciperski
Using Email Marketing to Build a Social Media Presence	11:30 AM to 12:30 PM	Classroom 108	Greg Hyer
Video for eCommerce: Drive more revenue and customer engagement	11:30 AM to 12:30 PM	Classroom 107	Forest Bronzan
The Age of Annoyance: marketing in an era of information overload & technological frustrations.	11:30 AM to 12:30 PM	Classroom 109	Gavin Jocius
Lunch	12:30 PM to 1:30 PM	Magnolia
Social Media Contests Made Easy	2:00 PM to 3:00 PM	Classroom 107	Renee Spurlin, Telleen Anderson
How Well Do You Know Your Customers? The power of personalization and customer satisfaction	2:00 PM to 3:00 PM	Classroom 108	Phil Davis
Stand Out in the Inbox: Creative elements to drive engagement	2:00 PM to 3:00 PM	Classroom 109	Anna Pfeiffer
Integrated Consumer Behavior Experience	3:15 PM to 4:15 PM	Classroom 107	Chris Reighley
Integrating SMS Into Your Cross-channel Messaging Strategy	3:15 PM to 4:15 PM	Classroom 109	Matt Silk
Reporting & Analytics: What does it mean to you and how can you use them?	3:15 PM to 4:15 PM	Classroom 108	Steve DuBois
Evening Entertainment	5:00 PM to 9:30 PM	Offsite

Day 3: Thursday April 12, 2012

Session	When	Room	Speakers
Keynote Session	9:00 AM to 9:30 AM	Magnolia	Chaz Felix
Ask Bronto	9:45 AM to 10:45 AM	Classroom 108
Deliverability: Navigating the latest inbox changes	9:45 AM to 10:45 AM	Classroom 107	Chris Kolbenschlag
Using eCommerce Data to Significantly Boost Conversions and ROI	9:45 AM to 10:45 AM	Classroom 109	Sean Godier
Keynote - Relevant Schmelevant: What’s Really Happening in Email and What You Can Do About It	11:00 AM to 12:00 PM	Magnolia	Ken Magill
Lunch	12:00 PM to 1:00 PM	Magnolia
Bronto Q&A	12:30 PM to 1:00 PM	Magnolia	Chaz Felix, Joe Colopy
Usability Testing (optional)	1:00 PM to 2:00 PM	Classroom 107

Keynote & Guest Presenters

Ken Magill

Blogger | The Magill Report

Ken Magill is a direct marketer who has covered online marketing since 1997 for DM News, Direct, Chief Marketer and Multichannel Merchant magazines. He is currently founding editor of the recently launched trade weekly e-mail newsletter The Magill Report.

Lauren Freedman

President | The E-Tailing Group

Lauren Freedman is a seasoned 15–year ecommerce veteran as well as a recognized and respected figure in the online retail industry. She founded the e-tailing group, premier ecommerce consultancy, in 1993.

Anne Holland

President | Anne Holland Ventures Inc

A multiple award-winning marketer and publisher, Holland is President, Anne Holland Ventures Inc, a media company publishing websites, including WhichTestWon.com and Subscription Site Insider.

Joe Colopy

Founder and CEO | Bronto Software

Joe Colopy is the Founder and CEO of Bronto Software, the leading marketing platform for retailers and other commerce-focused companies to drive revenue through email, mobile and social campaigns.

Chaz Felix

Founder and COO | Bronto Software

Chaz Felix is Founder and COO of Bronto Software. As Chief Operating Officer, Chaz has guided the day-to-day business operations from start-up through years of highly profitable, rapid growth.

Darren Baldwin

E-Commerce Manager | Dungarees.net

Since joining Dungarees as E-Commerce Manager in 2007, Darren has been responsible for overseeing multiple aspects of their digital marketing strategy.

Ken Burke

Founder and CEO | MarketLive

Ken Burke founded MarketLive Inc. as Multimedia Live in 1995 with $500 in start-up money.

Sean Godier

VP, Ecommerce | Business-Supply.com

Sean is a 14 year veteran of the Ecommerce industry.

Matt Silk

Senior Vice President | Waterfall Mobile

Matt Silk is Senior Vice President at Waterfall Mobile, Inc., a leading mobile and social CRM company that he co-founded in 2005.

Phil Davis

Managing Director | RapLeaf

For the past 2 years, Phil Davis, Managing Director at Rapleaf, has been responsible for all sales and marketing activities at the San Francisco based company.

Telleen Anderson

Account Manager | Communications 21

Telleen develops marketing strategies, media relations tactics and interactive marketing initiatives for clients a variety of industries, including nonprofit, professional services, real estate and sports.

Renee Spurlin

Vice President, Client Services | Communications 21

Reneé Spurlin develops marketing strategies and campaigns for clients in several industries, including retail, food and beverage, real estate and professional services.

Forest Bronzan

Co-Founder and CEO | Video Aptitude

Forest is the Co-Founder of Video Aptitude and a 5+ year power-user of Bronto.

Scott Mairose

Customer Relationship Manager | Gorsuch Ltd.

As Customer Relationship Manager for Gorsuch LTD the past 5 years, Scott Mairose is responsible for increasing customer retention and conversion.

Ashley Thompson

Communications and Brand Manager | CPAP.com

Ashley can most often be found at her desk, head down, hidden behind candy wrappers, office supplies and cat miniatures.

John Deines

Director of Strategic Accounts | iGoDigital

John Deines is the Director of Strategic Accounts at iGoDigital.

Charles Nicholls

Chief Strategy Officer | SeeWhy

Charles Nicholls is a leading industry expert on ecommerce, web analytics, social media marketing, and online buyer behavior.

Laura Santos

Marketing Manager | Envelopes.com

Laura is responsible for leading the marketing team and efforts at Envelopes.com, which is driven by a clear focus and intentional strategy.

Zachary Ciperski

Vice President | Coffee For Less

Zachary Ciperski has cultivated an expert perspective regarding online marketing and search engine optimization through more than ten years of experience with four different online marketing agencies.

Greg Hyer

Email Marketing Specialist | Delta Apparel, Inc.

Greg Hyer is an Email Marketing Specialist for Delta Apparel, Inc. the parent company of apparel brands such as DeltaApparel.com, SaltLife.com, JunkFoodClothing.com and Soffe.com.

Gavin Jocius

Global Marketing Manager | Lulu.com

Gavin has worked in information technology, marketing, and digital communications for over fourteen years. Formerly the Director of Information Technology and Web Services at Duke University Alumni Affairs, he’s currently the Online Retention Manager at L

Chris Reighley

Director of eCommerce | totes»ISOTONER

Chris has been in the ecommerce digital marketing industry for 16 years. As the Director of eCommerce at totes-ISOTONER.com, Chris is responsible for overall digital strategy and execution in the United States.

Alessandra Souers

Director of Email Marketing | One Click Ventures

Alessandra leads the email marketing programs for One Click's' nine fashion-centric brands with a hands-on approach to strategy, design, and development. Since beginning her career with One Click in 2008, she has built an email program focused on communic